BMW: GINA Light Visionary Model

Now I know in some quarters it is suggested that when you buy a BMW you become a completely selfish egotistical idiot but all I can think when I see this is "I want one, I want one, I want one". Really interesting idea, i just wonder how long it will be before (if ever) this technology will be readily available to us 'minions'.

Nike: Director Cut

Extended version of the original 'Nike: Take it to the next level' advert. Move insight, more footage and ultimately more jealousy on my part. Guy Richie has personally overseen this cut and all of his styling tricks are still there. Really nicely shot.

Axe Effect: Laser

A really cool viral video to promote Axe Laser. I don't know if those lights are real but i really really want one!

Burger King: Whopper Freakout

Campaign for Burger King which has done well for itself at the Cannes Cyber Lions awards. Interesting concept where they pretend the Whopper has been discontinued and then film the customers reactions. Personally I don't know whether after watching this I feel that the Whopper is 'America's favorite burger' or just that too many people eat too much fast food! Whatever your opinion more details can be found here, right, im off out for a burger now.

The Girl Effect

Great new website by W&K and Grow Interactive. Little research has been done to understand how investments in girls impact economic growth and the health and well-being of communities. This lack of data reveals how pervasively girls have been overlooked. For millions of girls across the developing world, there are no systems to record their birth, their citizenship, or even their identity. However, the existing research suggests their impact can reach much farther than expected. This website highlights these issues and points a way forward.

Mentos: Kiss Fight

The best flash game I have come across this year along with the Coke Zero game (both created by North Kingdom incidentally). Not only is Kiss Fight beautifully executed but also hugely entertaining and very addictive until you complete it. Click here to play!

McDonald’s: The Lost Ring

Lovely new advert by AKQA San Francisco for McDonalds. Found on the motiongraphics blog

Facebook: Funny if you think of it this way!

When you look at Facebook this way, yes it comes across a little weird, but still good for a giggle!

Coldplay & Apple - Viva la Vida

Great new TV spot for the release of Coldplay's new album on iTunes.

Lacoste Future

It's Lacoste's 75th birthday and to celebrate they try and reinvent tennis (with all of our help!) Some nice user generated content as well as some great 3D on this site.

FWA Theater

The FWA have just released a great new website called FWA Theater. To mark its 8th Anniversary FWA announces the launch of its biggest additional showcase to date and its latest daily destination… thanks to cpluv for spotting this.

Levi’s: Guys Backflip into Jeans

Great Viral, interesting that they never mention the brand name once, but some great stuff. I don't know about everyone else but I really want to give that a go now!

Drench Spring Water Advert

Very funny advert from Dench, not only is it funny but it brilliantly conveys the key message in an interesting way. Created by Chi & Partners

Radiohead meets Flight404

Robert Hodgin from Flight404 has submitted this piece for a Radiohead video competition. This is his story behind the piece as well as a collection of some more of the interesting work he does. Thanks to cpluv for this spotting this.

Nike Football: Take it to the next level

Another great video from Nike, very clever first person view and inspiring. Directed by Guy Richie

VW Polo Dog

The new VW Polo Advert, created by DDB London with the brilliant soundtrack of "I'm a Man" by the Spencer Davis Band in the background

Sony: Foam City

The latest installment of the partnership between Sony and Fallon. Here it ends with the line: "Images like no other" and is for their photography products. Click here to see the video and find out more.

Adidas: Left Vs Right

To celebrate and pay tribute to the iconic Superstar, adidas Originals produced a pair of giant, SUV-size exact replicas, down to the fire-hose shoe laces. Housed in separate studios, they invited friends and artists at Surface2Air (NYC) and Upper Playground (San Francisco) to celebrate their own originality by customizing these huge sneakers – the right shoe for the East Coast and the left shoe for the West Coast. For three days, the artists’ collectives went to work. Upon completion, the shoes were put on a flat bed truck and the two parties set off to meet in Venice Beach, CA. The showdown on the boardwalk drew L.A.’s finest “originals.” Surface2Air featured Gordon Hull, Daniel Jackson and Alexia Stamatiou and Upper Playground featured Sam Flores.

Greenpeace Parody of Dove

Found this on cpluv, A parody of the award winning Dove Onslaught campaign. Watch this new video from Greenpeace. Interesting and a clever spin on the Dove campaign.

Nokia - Position Art

A clever idea executed brilliantly, use your Nokia GPR phone to log where you travel and create 'position art'. The main thing that brings this site to life is the brilliant avatar - Position Art genius - Stavros. Definitely worth a look and maybe join in!